Europe - EMS 2014

% Monthly reach
(TV or Digital Properties Combined)

All respondents

  1. CNN (40%)
  2. Sky News (31%)
  3. BBC (29%)
  4. Euronews (28%)
  5. CNBC (14%)
  6. Bloomberg (12%)
  7. France 24 (9%)
  8. Aljazeera English (8%)
  9. RT Russia Today (4%)

Influential Opinion Leaders

  1. CNN (57%)
  2. BBC (45%)
  3. Sky News (43%)
  4. Euronews (37%)
  5. CNBC (25%)
  6. Bloomberg (24%)
  7. Aljazeera English (16%)
  8. France 24 (14%)
  9. RT Russia Today (9%)

C-Suites

  1. CNN (54%)
  2. BBC (41%)
  3. Sky News (40%)
  4. Euronews (39%)
  5. Bloomberg (23%)
  6. CNBC (22%)
  7. Aljazeera English (14%)
  8. France 24 (13%)
  9. RT Russia Today (4%)

International Business Travellers

  1. CNN (72%)
  2. BBC (59%)
  3. Sky News (51%)
  4. Euronews (43%)
  5. CNBC (38%)
  6. Bloomberg (34%)
  7. Aljazeera English (24%)
  8. France 24 (21%)
  9. RT Russia Today (13%)


CNN Digital Properties: CNN + CNN Money inc. Fortune - Websites (PC / Laptop / Tablet), Mobile (website or app) or Tablet App

Base: All EMS respondents / Influential Opinion Leaders (4+ activities) / C-Suites (in companies of 50+ employees worldwide) / Frequent International Business Travellers (6+ trips)

Universe: 50,680,000 / 4,224,000 / 2,669,000 / 1,984,000

Source: EMS 2014 - 21 markets / Ipsos