Custom Ad Submission Process

  • Concept presented by Sales Account Executive and/or Planner to Sales Manager for review and pricing discussion.
  • Manager will submit to Digital Business Integration group (DBI) for initial review and approval.
  • This should include a mockup of the concept or link to a live example by the agency for concept review.
  • If concept requires CNN.com site senior management approval, DBI will facilitate.
  • If concept is approved, test tags are provided by Sales (AE and/or planner) to Digital Media Technology team Q/A team for testing a minimum of two (2) weeks prior to the start date.
  • NOTE: Some concepts may require more than two (2) weeks lead time if the concept requires major changes to CNN.com section templates.

Approval and notification contacts:
Jaime O'Connor or Scott Braslow
internationaldigitadoperations@turner.com