Gutter Ad Design Specs

Ads built to screen size/Resolution: 1280 pixels
Pixel dimension: 1920 x 1200 pixels
Max file size: 120k

  • Main information (logos, messaging, etc.) should be within 1200 region to ensure that users with lower resolutions can still view. DBI will review ad to ensure the message displays within the designated space.
  • Images may be delivered as jpg or gifs and should be static images.
  • Gutter ads are for roadblocks and not regular impression based buys.
  • Can NOT be Third-party served.

BEHAVIOR:
  • Scrollable Gutter Ads: Subject to Site approval
  • Clickable Gutters with their own impression/clickthrough or a single impression/clickthrough: Subject to Site approval
  • * Templates available upon request

example of gutter ads